ONLINE REGISTRATION IS NOW CLOSED
Pasadena Convention Center
300 E Green St., Pasadena, CA 91101
September 22, 2018 (Sat.)
9:00 am - 4:00 pm
alcohol sampling ends at 3pm
What is Japanese Food & Restaurant Expo?
Mutual Trading Japanese Food & Restaurant Expo is the largest showcase of Japanese food, alcohol beverage, and restaurant supplies and is the principal meeting place for food-service professionals and suppliers.
Hosted annually in Los Angeles, and in New York, the expo attracts thousands of food retailers, food-service business owners, trade professionals, and chefs.
Is the Expo open to the public?
Expo is not open to general public. This is strictly a trade show and is open to those in food-service businesses only.
Can I bring my kids to the Expo?
This is a trade show for professionals. No one under 18 is allowed.
Is the parking free?
Attendees are responsible for own parking fees. Public parking is available near the event site. All day fees average $12.
280 East Colorado Blvd., Pasadena, CA 91101
381 East Green St., Pasadena, CA 91101
Los Robles Garage
400 East Green St., Pasadena, CA 91101
Pasadena Convention Center Garage
300 East Green St., Pasadena, CA 91101
South Los Robles Garage
199 South Los Robles, Pasadena, CA 91101
Must See | Learn | Taste
MTC Pavilion: Special Sale Up to 20% OFF
Dashi 101: Perfecting Konbu and Katsuo Umami
ULTS Super-Frozen Seafood:
Tuna Cuts, Sizes and Varieties - Feel, Taste, and Discover the Ideal
Taste the Largest Collection of Japanese Craft Beers in America! Don't Miss This Chance!!
New Trend Alert: Aged Shochu
Live Cocktail Demo 1pm - 2:30pm by Mark Ferguson, Owner, Midnight Monkey Lounge
Japan's Indigenous Koshu and Muscat Bailey A - Hidden Gems Uncorked
Quality Chef's Tools, Made in Japan
1,200+ Professionals Tools of the Trade and Restaurant Supplies, One-Day Expo Sale, Up to 25% OFF
Blow Out Sale 50% OFF Factory Direct Prices
Tsukiji Masamoto Special: 30% OFF
Customized Engraving by Hocho Master Hirano (with purchase)
Expo-Exclusives Chef's Knives: One Day Show Special! (Limited Quantity)
White Chinaware Exclusive 30% OFF
10:00 - 10:40
Introducing the Most Underrated Wagyu Cuts and its Best Usage
by Nobuo Fukuda, James Beard Award Winner, Chef & Owner, Teeter House
11:00 - 11:40
Whole Bluefin Tuna De-Boning & Carving
by Katsuya Uechi, Executive Chef & Owner, Katsuya
12:00 - 12:40
Jizake and Food Pairing with Miyazaki Beef and Bluefin Tuna
by Antony Moss MW, Director of Strategic Planning, Wine and Spirit Education Trust (WSET)
13:00 - 13:40
Hocho Service Center Presents: Knife Sharpening Lecture & Demo
by Misao Hirano, CEO, Tsukiji Masamoto
2017 Expo Photo Gallery